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Subject: precious-things-digest V12 #106
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precious-things-digest   Wednesday, December 5 2007   Volume 12 : Number 106



                               Today's Subjects:
                               -----------------
  [pt] "MILF" campaign goes awry   [handal@r2d2.reverse.net (Richard Handal)]

----------------------------------------------------------------------

Date: Tue, 4 Dec 2007 03:11:05 -0600 (CST)
From: handal@r2d2.reverse.net (Richard Handal)
Subject: [pt] "MILF" campaign goes awry

[The second story has the better graphic, the first one the better
story.  --RAH]

http://www.abcnews.go.com/Business/story?id=3945773&page=1

Airline's 'MILF' Promo Not What You Think
Spirit Airlines Claims Ignorance of Promotional Title's Connection to
Obscene Acronym

   [ . . . ]

http://commercial-archive.com/node/141850

http://commercial-archive.com/files/milf.png

Spirit Airlines "MILF" campaign goes awry
Posted December 3rd, 2007 by caffeinegoddess

When the emails began coming in today to the folks at Spirit Airlines,
they claimed they had no idea. No idea that is, that their fire sale
which promises "Many Islands, Low Fares" deals as low as $9 for future
travel dates between Fort Lauderdale and the Bahamas was using the MILF
acronym.

   [ . . . ]

Still, some observers wonder about the airline's claimed ignorance. A
careful look at the Spirit's online ad shows a cluster of islands that
appear to form a woman lounging in a pinup pose.

   [ . . . ]

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End of precious-things-digest V12 #106
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