I just had another thought - not sure if this has been mentioned. The odd thing about new 'new consumer' today is the fact that they purchase an album not as a single entity - but are trying to aquire enough music to fill their thirty gig personal radio station. The amount of music a person 'needs' to have enough seems to be a lot higher - and that was previously only the territory of collectors - who accepted a higher price point due to the nature of collecting. People consume so much music the may not hear a song they've purchased even once - and as long as they have an interesting mix when they shuffle up - they might not even know who the are listening to half the time. I've seen friends and family iTunes playlists with almost no tags in them at all - all they know is they have 3465 tracks. That's why I'm on my 'enjoy every sandwich' kick - I'd like to get back to where I knew every album I bought inside out - instead of skim-rip/discard. I don't listen to music all day - so I'm not setting a silly limit where I say if you buy over 3 new albums a week yer not able to absorb it - everyone is different - but for myself - I want to go back to a couple things I really really want every week - which means staying off the download sites. -- Lee Elliott