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From Holmes Online <bholmes_fm@msn.com>
Subject Fwd: Open letter to Miami radio
Date Fri, 11 May 2012 20:24:00 -0400

[Part 1 text/plain UTF-8 (3.1 kilobytes)] (View Text in a separate window)

Maybe the best Beastie Boy obit I've seen yet. Falls into the "I wish I 
wrote that" category.

As the boys themselves would have said..."She's On It".

=====

Dear Miami Radio Stations,

Why have you not played any Beastie Boys songs since MCA died May 4? Is 
it because Pitbull didn't work with them? It has been six days and I 
have not heard one song, mention or "4 and 3 and 2 and 1 word up" on the 
radio. Every important celebrity on the planet has sent their 
condolences via twitter including Madonna, Justin Timberlake, Cee Lo 
Green and the freaking Dalai Lama and you can't play one tribute song? 
When MJ died it was "Rock with You" and "Beat It" all day long. Yeah, he 
was the King of Pop, but they are Kings of Hip-Hop (or what we used to 
call rap before it got gentrified.)
Dear Miami Radio Stations, I love you with your tropical beats, creole 
news station and college kids playing jazz (jazz hands for effect). But 
when a Hall of Fame hip hop band member dies of cancer, it's time to 
turn off the bachata "so nasty" beats and pay your respects. A fitting 
tribute would be the "Paul Revere” lyrics: "/It started way back in 
history, with Adrock, MCA and me, Mike D/" or maybe even "Shake Your 
Rump" lyrics with "/I got arrested at Mardi Gras for jumping on a float. 
My man MCA's got a beard like a billie goat. Squaw squaw is the disco 
call/." But I would even settle…..Yes, I'll say it. I would even settle 
for "Fight for Your Right to Party." Yes, it was satire and illegally 
appropriated or nationalized (fraternized?) by Delts and Fijis across 
the country (a heinous crime, and in Miami we know heinous crimes) but I 
would take it.

Miami Radio Stations, do you only care about the 18-34 demo? A few 
advertisers still buy the nearly AARP-ers in the 18-49 demo, no? Is it 
that the Beastie Boys are Jewish? White? Good standardized test takers 
and would have crushed the FCATs? Is it because they participated in 
Langerado, that ill-fated Lollapalooza knock-off music fest in the 
Everglades?
Miami Radio Stations, did you know there are thousands of us who moved 
here from the Tri-state area (read Long Island and New Jersey) who have 
a Beastie Boys poster still hanging proudly in our old room at our 
parents' house? There are thousands of us who bought Gucci watches 
because of the Beastie Boys. Ok, maybe a handful. There are hundreds of 
us who know "White Castle fries only come in one size" because of them. 
There are even more of us with "trees in our mirror so our car don't 
smell" (and so our car don't smell). Miami Radio Stations, you play 
Eminem and Vanilla Ice. They went to the Beastie Boy School of "How to 
Make It as White Guy in Hip Hop". Eminem even graduated with a PhD from 
the school (Vanilla was a drop-out).

Or is it really all because Pitbull didn't mix them into "La Gente Esta 
Muy Loca"?

Dear Mr. Worldwide (Formerly known as Mr. 305), please sample the 
Beastie Boys. They invented sampling in the 80's when you were five. 
Thank you.

Joanna Popper
[Joanna Popper is Vice-President of Marketing at NBC Universal/Telemundo]


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