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ivan@stellysee.de
| From | mcgaudio@aol.com |
| Subject | Re: Years late, Universal cuts CD prices to combat poor salesbb |
| Date | Sat, 20 Mar 2010 11:41:53 -0400 |
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I don't know if the retail price on the spine will fly. Universal got a lot of pushback from big box retailers when they tried to set retail prices on their Jumpstart program, supposedly Wal-Mart told them in no uncertain terms that if they wanted to sell product for more than Universal wanted them to sell it for, they would. Not that Wal-Mart tends toward higher pricing, I believe it was just the principle involved.
Mark
>Universal plans to print the list price of $10 on the spine of the
>package. Then, they'll sell it cheaply enough to the "major retailers"
>for them to make a normal markup.
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