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ivan@stellysee.de
| From | Benjamin Lukoff <blukoff@alvord.com> |
| Subject | Re: Starbucks |
| Date | Fri, 15 Jun 2007 09:35:56 -0700 (PDT) |
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On Fri, 15 Jun 2007, Bob Hutton wrote:
> Out of curiosity, how much are Starbucks charging for the Macca CD? I'm
> thinking that Starbucks coffee is reasonably expensive (at least it is in
> the UK), so if someone is in getting a coffee and Danish, maybe the
> relative cost of adding Paul's CD to the list wouldn't seem too much
> extra. That, plus drinking coffee in Starbucks is a kinda lifestyle
> feel-good statement so maybe that feeling softens the customer up into
> buying a CD too.
>
> The more I think about it, the cannier the marketing sounds.
It only works if the music is at all good, though. Anyone remember
Antigone Rising? I didn't think so.
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