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ivan@stellysee.de
| From | "Stewart Mason" <craigtorso@verizon.net> |
| Subject | Re: The Kinks |
| Date | Fri, 13 May 2005 01:47:42 -0400 |
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----- Original Message -----
From: "Lee Elliott" <pop@anotherplanet.ca>
> > Boo hoo wah. Number one, fucking brilliant set of commercials,
> one of the best marriages of music and images I've ever seen in
> advertising.
>
> Paying for the right to associate your product with something that's
> already cool is not brilliant or original.
>
Have you actually seen the ads in question? Your comment assumes that
the music itself is the best part, which couldn't be further from the
truth. I'm talking here about the cinematography and the editing.
Which are brilliant. Which are original. (The cinematography in
particular; I'm sure that a few years from now, the effect might seem
amateurish, but right now, this is pretty damned impressive.) They
could set these ads to an oompah band playing "My Old Kentucky Home,"
and if the images were still as perfectly cut to the beat of the music
as they are now, the ads would still be effective.
S
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